Outsourced CMO · Built exclusively for RIAs

The Advisor Growth Engine

Outsourced marketing built exclusively for independent RIAs. A dedicated CMO and a full marketing department — without the overhead. We don't just produce content. We think like your CMO.

100% custom content Dedicated outsourced CMO Built for $50M–$750M AUM

What a Sage partnership looks like

100%Original content, exclusive to your firm
1 teamA CMO + full marketing department, no overhead
$749/moStarting tier — far less than one hire
20+ yrsWorking alongside nationally recognized advisors
The growth challenge for RIAs

Why most advisors stall on marketing

Independent RIAs are competing for the same clients and the same top advisor talent — but marketing is where most firms fall behind.

Marketing gaps

Many RIAs lack a dedicated marketing team, leading to missed opportunities for growth and visibility.

Generic content

Cookie-cutter materials fail to differentiate advisors — costing brand identity, engagement, and SEO results.

Resource constraints

Hiring dedicated marketing is costly for an independent RIA. We give you an entire team for far less.

Competitive disadvantage

Without effective marketing, RIAs struggle to attract new clients — leaving growth potential untapped.

The Sage difference

Custom vs. cookie-cutter

Most advisor marketing platforms send the same content to every firm they serve. That means you don't get SEO credit for anything you publish — and nothing you send out actually sets you apart.

FMG Suite · Snappy Kraken · Templated platforms

The same content, everywhere

  • Shared templates and recycled posts sent to hundreds of advisors
  • Duplicate content means no SEO credit for what you publish
  • Nothing you send differentiates you from the firm down the street
  • A content vendor — not a marketing leader who owns your growth

FMG charges $895/mo for less than our Foundation tier.

Sage Marketing

100% custom, exclusive to your firm

  • Original content crafted in your voice, your niche, your story
  • Unique content earns real SEO advantage and online visibility
  • Messaging that genuinely distinguishes you in a crowded market
  • A real outsourced CMO driving strategy behind every piece

No cookie-cutter posts. No shared templates. Ever.

Your outsourced CMO

A marketing leader, not just a content vendor

Sage gives you a dedicated CMO and a full marketing department — without the cost or overhead of building one in-house. We own the strategy, hold the roadmap, and execute against it month after month.

That means your team stays focused on what matters most: serving clients and growing AUM.

  • 1
    Strategy that fits your firmMarketing aligned to your unique vision, audience, and growth goals.
  • 2
    Seamless executionWe implement the plan — calendar, content, web, email, and campaigns.
  • 3
    Monthly reportingRegular performance insights that track results and optimize efforts.
  • 4
    Advisor LMS trainingCustom video modules so your team executes initiatives with confidence.
The cost advantage

A full marketing department for far less

Hiring a marketing manager — let alone a CMO — at your firm is a major investment in salary, benefits, and overhead. Sage delivers an entire team for a fraction of one hire.

In-house CMO
$200K+
per year, plus benefits
A senior hire you have to recruit, manage, and equip — before a single campaign ships.
Marketing manager
$75K+
per year, plus benefits
One person, one skill set — and still no senior strategy or full execution team behind them.
Sage Marketing
from $749
per month
A dedicated CMO and a full marketing department — strategy, content, web, and reporting included.

You get leadership and a team that executes — for less than the cost of a single marketing salary.

What's included

Content & strategy, handled

Everything an independent RIA needs to show up consistently, professionally, and distinctively.

Marketing calendar

A tailored monthly social media calendar aligned with your firm's specific goals and initiatives.

Website updates

Regular updates that keep your site current, user-friendly, and optimized for performance.

Thought leadership

Original blogs and emails that showcase your expertise and engage your target audience.

Email creation & deployment

Custom emails written, designed, and sent — nurturing prospects and clients alike.

Monthly reporting

Performance insights to track results and measure your marketing success.

Advisor LMS training

Customized video modules that empower your team to execute marketing with confidence.

Pricing tiers

Choose the best fit for your firm

Transparent monthly pricing — every tier built around 100% custom content and real CMO-level strategy.

Foundation

The full marketing engine, running for your firm.

$749/mo
  • Tailored monthly marketing calendar
  • Custom social media posts
  • Website updates
  • Thought leadership blogs
  • Email creation & deployment
  • Monthly reporting
Book intro call
Most popular

Growth

Foundation plus paid acquisition that fills your pipeline.

$1,450/mo
  • Everything in Foundation
  • Social media advertising
  • Targeted lead-capture campaigns
  • Enhanced client-acquisition outreach
  • Ongoing campaign optimization
Book intro call

Elite

White-glove, fully custom outsourced CMO support.

Custom
  • Everything in Growth
  • Dedicated monthly hours
  • Fully custom strategy
  • White-glove CMO support
  • Priority access
Talk to us

À la carte add-ons

Brochures, flyers, seminar support, website design, direct mailers, branded items, and custom presentations — available with any tier.

Who we serve

Built exclusively for independent RIAs

  • Independent RIAs with $50M–$750M AUM
  • Fee-only or hybrid fee structures
  • U.S.-based firms with a nationwide presence
  • Firms without a dedicated marketing team
  • Advisors ready to grow their client base and attract top talent
DK

Led by Dan Klein

Founder · Outsourced CMO

Two-plus decades in financial services — marketing and business development for nationally recognized advisors.

Industry experience20+ years helping advisors thrive in a competitive landscape.
Educational influenceAdjunct professor at LIU College of Management — theory meets practice.
Customized solutionsStrategy aligned to each firm's unique voice and objectives.
Questions, answered

Frequently asked

How are you different from FMG Suite or Snappy Kraken?+

Those platforms send the same templated content to every advisor they serve. That means duplicate content (so you get no SEO credit) and nothing that actually differentiates you. We create 100% original content exclusive to your firm — in your voice, your niche, your story — backed by a real outsourced CMO driving your growth.

What exactly do I get for the monthly fee?+

A dedicated CMO and a full marketing department: marketing calendar, custom social posts, website updates, thought leadership blogs, email creation and deployment, and monthly reporting — with paid advertising and lead capture available on the Growth tier and up.

Why hire Sage instead of a marketing person in-house?+

A full-time marketing manager runs $75K+ and a CMO $200K+ per year, plus benefits and overhead — and you still only get one person's skill set. Sage gives you senior leadership plus an entire execution team starting at $749/month.

Will the content really be unique to my firm?+

Yes. Every piece is original and crafted specifically for you — no shared templates, no cookie-cutter posts. That's how your content earns real SEO advantage and sets you apart in a crowded market.

Who do you work with?+

Independent RIAs with $50M–$750M AUM, fee-only or hybrid, based in the U.S. and ready to grow their client base and attract top advisor talent.

Let's connect

Ready to transform your firm's marketing?

Schedule a complimentary 30-minute strategy call. We'll show you exactly what an outsourced CMO would do to grow your AUM.

Book your 30-min strategy call →